Luvum: Versatile Skincare for All Skin Types!

Luvum is a rising Korean beauty brand founded by power influencer Yoomi Kim (@yoomth). The brand offers a versatile skincare line for all skin types, emphasizing gradual, steady development of a strong skin foundation. Luvum provides solutions for five different skin concerns: hydration, calming, slow-aging, pore-reset, and brightening.

Luvum’s diverse product range ensures every user can find a solution for their specific skin needs, promoting healthy, radiant skin.

Explore Luvum’s innovative skincare solutions and experience the benefits of a tailored skincare routine. Luvum is committed to bringing beauty to your everyday life with products that prioritize gradual and consistent skin improvement.

Which Luvum Routine is your Pick?

Hydration (Blue) | Calming (Green) | Anti-aging (Pink) | Pore Reset (Purple) | Brightening (Yellow)

One brand, LUVUM, many skincare routines catering to specific skin concerns!

How many times have you been stuck or confused, not knowing which LUVUM product range best suits your skin? Every product of LUVUM, its ingredients, formulation, & results sound very convincing, natural, and beautiful, so we want to try every product and check it out for ourselves.

But we do not have the time to try everything! Picking one product range that suits your skin can give you faster, better, and more targeted results. Read till the end to find out which LUVUM routine you should pick and why.

The LUVUM Brand Promise

LUVUM, a fast rising Korean beauty brand by the gorgeous influencer Yoomi Kim, offers natural beauty with healthy ingredients. The name “Luvum” comes from a combination of her name ~ “Lovely” and “Yoomi”, which describes her as lively, lovable, down-to-earth, and agreeable. Luvum’s simple, affordable skincare is thoroughly tested and continuously improved.

✨ Brand Values: Daily Care, Clean Beauty, Eco-friendly, Cost-effective.

LUVUM’s Soothing Natural Blanc Line (Blue)

Skin concerns: Dry, Dehydrated, Flaky, Sensitive, acne-prone, Irritated skin. Suitable for all skin types.

Key Features:

Clinically Proven Products to infuse intense moisture and hydration into the skin layers, while repairing the skin barrier.
Moisture-intensive care from the inside out, with 24-hour hydration.
Deep moisture smoothens the skin, improves skin elasticity, and repairs the skin barrier.
Hypoallergenic with skin irritation level of 0.0, suitable for sensitive skin.
Key ingredients: 8 types of Hyaluronic acid for multi-depth hydration, Patented Ceramide capsules, BetaGlucan.
Results: Immediate Moisture improvement, Locks in moisture for 6 hours, and skin barrier improvement.

Products in this line:

LUVUM Natural Blanc Hyaluronic Gel Cleanser is a one-step gel-to-foam cleanser that doesn’t dry out the skin, formulated with 8 types of hyaluronic acid and patented ceramide capsules. This moisturizing cleanser prevents dryness, smoothens rough skin, and delivers a remarkable 117% improvement in skin moisture in tests, with 90.1% cleaning power. Experience gentle yet effective cleansing that leaves your face moisturized and refreshed, free of tightness.
Luvum Natural Blanc Daily Toner Pads or Water Pads are dual-sided pads soaked in toner essence, 85% of which is composed of Witch Hazel extract. Witch Hazel is rich in tannins, a natural plant compound with powerful antioxidant properties that help protect skin from free radicals, skin damage, and moisture loss. Non-sticky toner essence is clinically proven to help lock in moisture for up to 6 hours. Alcohol-free, non-comedogenic.
LUVUM Natural Blanc Hyaluronic Serum is a moisturising and firming serum that provides intense moisture and skin elasticity. With impressive 24-hour hydration results, it also strengthens the skin barrier by 78.5%. Powered by Beta-Glucan, it accelerates hyaluronic acid absorption by 2x, reducing moisture loss from the skin’s surface. Witch Hazel extract is rich in antioxidants, soothes, and nurtures the skin.

Suggested Routine:
Gel Cleanser > Toner > Serum > Moisturiser

LUVUM’s Real Calming Pair Line (Green)

Skin concerns: Problematic skin, Sensitive skin, Acne-prone, Inflamed skin, Uneven skin texture. Suitable for all skin types.
Key Features:

Clinically Proven Products to soothe and calm skin, improve acne, remove redness, and strengthen the skin barrier.
Bring comfort and relief to acne-prone or sensitive skin by calming irritation and inflammation, while combating dryness and replenishing hydration.
Dual Soothing system, Coolleaf Centellasome – to instantly cool the skin.
Key ingredients: Young Centella Asiatica Extract, Allantoin, Theobroma Cacao (Cocoa) Extract
Improved results: Deep Moisturization, Soothing, Reduces redness and acne, and Barrier strengthening

Products in this line:

LUVUM Real Calmingpair Cica Oil Serum combines the benefits of oil and serum in a non-sticky texture, delivering the soothing benefits of Young Cica Leaves and the moisturizing properties of DIAM Oléoactif®. It offers a calming, cooling effect while infusing the skin with moisture and antioxidants, nourishing and revitalizing the complexion.
LUVUM Real Calmingpair Cica Spot Pad is a hypoallergenic U-shaped pad, made with 84% high-content young Centella Asiatica Leaf Extract to deliver moisture into the skin layers and to provide soothing relief, while also strengthening the skin barrier.⁠ The pads are alcohol-free and non-comedogenic.
LUVUM Real Calmingpair Cicadrogel Mask is a gel-type sheet made with Centella Asiatica extract, Madecassoside, and patented Ceramide™ to help calm, soothe irritated skin, and achieve smooth skin texture with barrier strengthening. The hydrogel sheet adheres well to the skin, allowing the active ingredients to penetrate deeply and leaving the skin refreshed and revitalised.

Suggested Routine:
Spot Pad > Oil Serum > Cicadrogel Mask

LUVUM’s Slow Aging Line (Pink)

Skin concerns: Anti-Ageing, Brightening, Moisturising. Suitable for all skin types

Key Features:

Clinically Proven Products to combat early signs of ageing like wrinkles, sagging, aging skin, low elasticity, dullness & dryness.
Contains Phytocollagen: Plant-derived, smaller-sized phyto collagen for sound absorption.
Smoothens skin texture, increases skin elasticity, and brightens skin tone.
Key ingredients: 8 kinds of superfood complex and patented ingredient Pea Peptide/EMortal (N)
Improved results: Moisture, Elasticity, and Shine in 2 weeks.

Products in this line:

LUVUM Slow Aging Superfood Oil Serum is an oil serum, containing 8 kinds of superfood complex and vegetable peptides to achieve clear, elastic skin and improve 3 early aging signs — moisture, elasticity, and shine. It contains oil and serum in a golden ratio of 3:7 to improve moisture and elasticity level.
LUVUM Slow Aging Phyto Collagen Cream is a firming and elasticity cream that contains patented ingredient phyto collagen and 29 naturally-derived ingredients like Hibiscus Collagen, Emortal(N), and Psoralea Corylifolia Fruit Extract to help increase skin elasticity in just 2 weeks. With its unique formula, you can achieve smooth and firm skin that glows with radiance.
LUVUM Slow Aging Phyto Collagen Gel Mask is a gel-type plant-based sheet mask, with high absorption power to revitalise, moisturise, and brighten your skin with anti-ageing and elasticity effects. Contains Phyto collagen, Avocado Peptide, Grapeseed oil, and Gardenia extract. It is made by hardening collagen into a thin layer that tightly adheres to the face and delivers active ingredients deep into the skin.

Suggested Routine:
Toner > Oil Serum > Collagen Cream > Phyto Collagen Gel Mask

LUVUM’s Pore Reset Line (Purple)

Skin concerns: Dead Skin Cells, Open Pores, Large pores, Excess Sebum, Blackheads, Whiteheads, Uneven skin texture.

Suitable for All Skin types

Key Features:

Clinically proven for pore tightening, removing dead skin cells, improving skin texture, and transparency.
Gentle yet effective PHA melts dead skin and attracts moisture.
Hypoallergenic tested with irritation level 0.0
Key ingredients: Plant-based Sebocytine for pore tightening, Niacinamide, 100% Natural Sea Silt, 200,000ppm Kaolin clay, and 34,000ppm Bentonite clay.
Improved results: Pore size and area improvement, Dead skin removal, Increased Skin tone, texture & transparency.

Products in this line:

Luvum Pore Reset Mud Mask gives clinically proven pore-tightening effects with just one use. This soft sheet mud mask, enriched with 100% Natural Sea Silt from the West Seas, is composed of 200,000ppm Kaolin clay and 34,000ppm Bentonite clay, and specializes in the complete absorption and elimination of waste, sebum, blackheads, whiteheads, and dead skin cells.

LUVUM’s ALL-NEW Vita C Yuja Gel Mask (Yellow)

Skin concerns: Pore care, Blackhead/Whitehead Care, Lifting & brightening care.

Suitable for all skin types.

Key Features:

A gel mask that tightly adheres to the skin without leaving any residue or irritation.
Blemish removal, whitening & skin texture improvement effect with just one sheet.
Clinically proven pore improvement results.
Key ingredients: 12 multi-vitamin ingredients, including vitamin C, E, and various B vitamins. Effective for blemishes and whitening
Proven results: Blemish improvement 17.54%, Skin surface improvement 9.80%, Skin keratin improvement 82.68%

Suggested Routine:

Toner > Yuja Gel Mask > Findive Ampoule > Phyto Collagen Cream

Now that you know each LUVUM line’s products, significance, ingredients, and results, you can make a better choice in choosing the proper LUVUM routine for your skin concerns. You can add products from other routines too, to enhance the benefits. Like using the Pore Reset Mud Mask twice a week for a deep cleanse and exfoliation.

Xq Fam, are you team Hydration (Blue), Calming (Green), Anti-aging (Pink), Pore Reset (Purple), or Brightening Glow (Yellow)?

All the above products are available with us. Place your order for the chosen LUVUM products and start your renewed skincare journey now.

Results in 2 weeks, and we can’t wait for you to post your review here. Cheers to healthy-looking skin!